Football has become the most popular sport to bet on in the UK. But with so many online bookies and so much choice, how do you decide where to place your bets? WhichBookie is here to help, with our comprehensive guide to the best football bookies online.
We’ll look at a number of factors which are important when deciding on which bookmaker is best for football betting. In each case, we’ll reveal which bookie offers the best service. So you can easily decide which bookmaker to join based on what is most important to you.
Best Football Bookies For In Play Betting
In play betting on football is available with the majority of online bookmakers these days, and in truth there is not much to choose between them when it comes to betting on the most popular matches. However, if you’re looking to bet in play on a less well known team, then you may need to be more careful with your choice of bookmaker.
For the widest choice of in-play markets, we recommend Sun Bets. This is because they have the biggest possible choice of in play markets. The live odds are updated regularly throughout the match, and it’s quick and easy to place your bets. As you’ll see from the Sun Bets user reviews, they’re a very popular bookie with most punters, and they do football betting better than most.
Bet £10 Get £30 For New Customers
18+ Ts & Cs Apply. We are offering all new customers who sign up for a Sun Bets account using promo code G30 a FREE £/€30 bet. That's a free thirty pound to use on football betting, horse racing or one of our many specials markets. To access this free bet, all you need to do is register for a Sun Bets account and place a minimum £/€10 sportsbook bet, then a FREE £/€30 bet will appear in your account within 48 hours. T&Cs apply.
New customers can also claim the Bet £10 Get £30 welcome offer. Once you have opened your account you will also be able to download the mobile app for free. This gives you access to all of the in-play markets from your phone, wherever you are.
Who Has The Best Odds On Football?
We’re often asked which bookie has the best odds on football. The answer may not be what you expect, particularly since one bookmaker has an advert claiming that they have the best odds. The truth is, they don’t. When you take everything into account, Betfair stands out as the site that offers the highest prices on the widest range of football markets.
Their price rush feature means that you often get much better odds than you were expecting, automatically. This feature costs nothing to use and the result is that many times we have ended up with huge increases in our winnings thanks to price rush.
£100 in Free Bets For New Customers
18+ Ts & Cs Apply. New customer offer. Place 5 x €10 or more bets to receive €20 in free bets. Repeat up to 5 times to receive maximum €100 bonus. Min odds 1/2 (1.5). Exchange bets excluded. T&Cs / wagering reqs apply.
New customers can claim the £100 in Free Bets welcome bonus. This can be very profitable when used in combination with Price Rush.
Football Bookies With The Best Offers
Some online bookmakers have special football betting offers and promotions, and often these can help you make extra profit. Different football bookies have different offers. Therefore it is hard for us to pick the best, because it all depends on how you bet and what particular offer you’re looking for. However, it is worth highlighting one of the most popular offers, which are the money back specials from Paddy Power.
With Paddy’s specials, you get your money back on selected football matches every week. These are usually some of the most popular games, and the offers can save punters hundreds of pounds in refunded stakes. This offer is definitely one that we would recommend.
£20 Risk Free For New Customers
18+ Ts & Cs Apply. New customers only, limited to one per person. If you’ve previously had a Paddy Power account, you will not qualify for the offer. Place your FIRST bet on any Sportsbook market and if it loses we will refund your stake in CASH. Max refund for this offer is €20. Only deposits made using Cards or Paypal will qualify for this promotion. T&Cs apply. Paddy's Rewards Club: Get a €10 free bet when you place 5x bets of €10+. T&Cs / wagering reqs apply.
Use the £20 Risk Free welcome bonus when you join, then continue with their regular football offers for maximum effect!
Best Bookies For Live Streaming
Some online bookmakers provide a live streaming service for their customers. This lets you watch live football matches online, as long as you have an account with the bookie providing the service. Using live streaming is a great way of watching live football without paying for a cable TV subscription. It also provides access to some matches which you can’t watch on TV, and it can create some very interesting in-play betting opportunities.
Live streaming of football is not available at every bookmaker. There is a limited service at William Hill, although they rarely show the big games. The best live streaming football bookies are Betfair and bet365. They offer a comprehensive service with a wide choice of matches.
Both Betfair and bet365 offer an excellent live streaming service, and it’s difficult to pick between them. If you’re serious about watching football online, the best thing would be to make sure you have an account with both of them. That way you get the best choice of matches.bet365 Join bet365 to access Live Streaming or get more info here. A funded bet365 account is required to access live streaming services, so you simply need to sign up and make a deposit. Country restrictions apply. Betfair Or alternatively Check Out The Live Streaming at Betfair
Get an account at both sites and you could get access to hundreds of live matches every week. You may never need to pay for a sports channel again…
Tips On Choosing A Good Football Bookie
Pretty much every bookie will offer odds on football (or soccer), which is hardly surprising considering it’s the most popular sport in the world. But that doesn’t mean you can just pick anybody and expect to get the same service. As with anything in life, some will offer a much better service than others. That’s why we’ve made recommendations above to help you pick the best ones.
Here are the criteria we use when deciding where is the best place to bet on football:
- Competitive odds on all the major competitions.
- Coverage of a wide range of matches, not just the big leagues.
- Offers such as acca insurance to help you get the best value from your bets.
- Live streaming so you can watch the match while you bet on it.
- Cash out your bets in play.
If your bookmaker doesn’t offer all these features, then you probably aren’t getting as good a service as you could do. If so, it’s probably time to change to one of our recommended bookies listed above.
There are plenty of great resources that you can use to improve your football betting, not least our own guide on value betting which is the one and only strategy that will beat the bookmakers long term. Many successful strategies are based around calculating the true odds of various outcomes of a football match and comparing those against the bookie’s prices.
There are plenty of free stats websites available which you can use to get the data that you need to make your own strategy. So our advice is to spend some time coming up with your own system. That, and never bet on your own team! If you combine a good system with a good bookie (such as those listed above) then chances are you’ll see a big improvement in your results.