There is a huge range of horse racing betting sites for you to choose from these days. They all tell you they’re the best, so how do you know which one to bet with? Even experienced punters can often find the choice confusing.
But there’s no need to be daunted by the number of options available. At Which Bookie, we’re here to help you find the best online bookmakers for horse racing.
We know exactly what people look for when choosing which sports betting sites to join. In this guide, we’ll explain what you need to look for, and reveal which bookie is top rated in each category.
| Best Horse Racing Sites | ||
|---|---|---|
| 1. |  | Visit Bet365 |
| 2. |  | Visit BetGoodwin |
| 3. |  | Visit Betfred |
| 4. |  | Visit Bresbet |
| 5. |  | Visit StarSports |
| 6. |  | Visit BetZone |
| 7. |  | Visit Rhino Bet |
| 8. |  | Visit Virgin Bet |
| 9. |  | Visit William Hill |
| 10. |  | Visit Boylesports |
| 11. |  | Visit CopyBet |
| 12. |  | Visit AKBETS |
In our experience, bet365 is the best horse racing bookie you’ll find. They offer a superb all round service that no other online bookmaker can match. New customers can also get £50 in free bets with the Bet365 sign up offer.
As you’ll see when you read through the rest of this review, they have just about every feature you could possibly want, and come out top in just about every category. Whether you want live horse racing streams, early prices, great value odds or bonuses for existing players, bet365 simply have the lot.
So if you’re in a hurry, you can stop reading now. If you only want to join one betting site, then you’ve found the answer already.
The best bookmaker for horse racing is bet365. Join them and you won’t be disappointed.
For new customers at bet365. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Registration required. 18+ gambleaware.org #ad
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However, there are several other worthy mentions, including some relatively new online racing bookies. BetGoodwin is one example and they have become a favourite for many horse racing punters. They have some excellent racing offers available throughout the week and new customers can get 50% of any losses back that they incur on their first day as a customer via the BetGoodwin sign up offer.
Most punters are out to make a profit, and if you really want to do that, you need to make sure you get value. It might sound obvious, but you’d be surprised how many punters are too lazy to shop around for the best prices. If you’re one of those people who just accept low odds because they’re too lazy to open another account, you’ll never make any money.
To get the best odds most often on horse racing, you need an account at BetGoodwin. They’ve been proven to offer higher prices on average than any other online betting site.
18+. New accounts only. Must have a min. of 3 bets of £10 at odds of evens (2.0). Full T&Cs apply. Begambleaware.org #ad
Most online bookmakers have at least some horse racing promotions, and every one will tell you that they are the number one place to bet. However there is no problem with taking advantage of the racing offers available at each one.
For example, one bookmaker may be offering Extra Places on the 3.45 Newcastle whereas another bookie is offering Extra Places on the 4.15 Newbury. If you’re looking to have a bet on both of these races, it would be in your best interests to place each bet with the bookie offering the most places providing the odds don’t differ too much.
Welcome Offer in 2 parts. 18+ | New Customer Only – Promo Code: BETZONE60 required | Sports– 50% back on net LOSSES over your first 3 calendar days | requires min 3 x£10 qualifying bets in same 3 days | Certain bet types excluded | Min return £1 free bet | Casino – Deposit and Wager £30 on selected Welcome slots | Free spins value 60 x 10p | T&Cs apply | Available until 23:59 on 31/01/25 GambleAware.org #ad
Here are some racing offers, promotions and features that you’ll find at the best horse racing sites:
Some bookies will offer several of the above but we recommend having accounts with more than one of our recommended racing bookmakers so that you can take advantage of them all and more.
As an added feature, some sites also offer live streams of UK horse racing as well as football, tennis and some other sports.
Obviously this is a very nice option to have, so people often ask us which bookmakers offer live streaming on horse racing. But the truth is, not all betting sites offer this service. In fact, only a handful of them do.
It’s definitely a big bonus to be able to watch the races after you’ve bet on them, especially when you can do so on your mobile or tablet. But to get the best experience, you need to make sure that the streams are fast and reliable, and the picture quality is good.
In our opinion, bet365 is the bookie that offers the highest quality horse racing streams. We found that they show all the UK & Irish races, and their pictures are fast and display well on all devices.
Because the streams are reliable, you can even use them to bet in-play on longer races, as long as you bear in mind that there is a slight delay on all live pictures. You can watch any UK or Irish race on your desktop, tablet or mobile, as long as you have a funded account.
* Terms & country restrictions apply. Find out more here.
If you don’t have a bet365 account yet, you can claim their sign up offer when you join today. Full details of the bonus can be found here. You can also read a full bet365 review here to see what other users think of their service.
What’s better than landing a gamble at big odds? When someone gives you an extra bonus for doing it!
You’d think the bookmakers would be fuming at having to pay out on long priced horses, but some of them actually encourage it by giving you an extra reward when you do. For example, some bookmaker free bets are credited when you back a winner at 4/1 or more on any live race being shown on ITV4.
So not only do you get to bank the profit, you also get an additional free bet into the bargain.
Now this is just an example, and each site that has this offer will do it slightly differently. But you can clearly see the benefits of this type of offer. They’re available to both new and existing players as well, so you can keep on reaping the benefits every week.
The following betting sites offer rewards for picking winners. Click on the relevant link to see full details.
Remember that terms and conditions apply to all offers, so be sure to read these before you bet.
There are many ways to bet on the horses, and many different selection methods and systems. We have separate articles that go into some of these in much more detail, so check out our horse racing questions for more information. But today, we just want to outline the most popular betting markets which you can find at any of the horse racing betting sites featured on this page.
The simplest and most popular betting market in horse racing is the win market. Quite simply, you are picking which horse will win the race.
You can also bet on this market each-way. This means that your stake is effectively split into two. So half your stake backs the horse to win, and the other half backs it to place (see below). This type of bet is typically placed on outsiders at bigger odds, and means that you can still get a decent return on your bet even if your horse places but doesn’t win.
When you back a horse to place, you are betting that it will finish in the top 2, 3 or 4 places. The number of places that are paid out depends on the bookmaker, and on the number of runners in the race. Occasionally, bookmakers will pay 5 places each-way on some feature races.
If you choose to back a horse to place you will get lower odds than you would backing it to win, but you do have a better chance of being right.
In a forecast bet, you select two horses and predict which will finish first and which will finish second. A reverse forecast lets you pick two horses to finish first and second, but in any order. Therefore a reverse forecast gives you more chance of winning, but will offer lower odds than a straight forecast.
A tricast works in the same way, but in this case you pick three horses to finish first, second and third. This is obviously the most difficult bet to get right, but the returns are huge if you do.
It’s usually hard to predict which horse will win, so logically it should be much easier to choose one that won’t. That’s exactly what happens when you place a lay bet. This is basically you becoming the bookmaker. You choose a selection that you think won’t win the race, and lay it. If you’re right, and the horse doesn’t win, that means you do!
There is a downside though. It can be expensive if you lay at higher odds. Because if you get it wrong and the horse does end up winning, you have to pay out the winnings to the person who backed it. Depending on the odds, this could cost you a lot more than your potential profit. So you do need to be careful. However, if you learn to do it right this is a great way to make regular profits.
Lay bets can be placed at the betting exchanges. Smarkets is our recommended betting exchange due to their low commission rates.
Another way to get extra value is to take early prices. By getting your bets on early in the morning, or even the night before the race, you can often get much higher odds than you would if you wait until closer to the off.
That’s because horses with a good chance of winning will often be popular in the market, and when punters start backing them en mass, the price goes down.
However, not all bookmakers price up their markets early. If they don’t, you’ll just see all runners marked as SP (starting price) because no early odds are available. But that’s rarely the case when you look at bet365.
In our experience, bet365 have more races priced up with early odds than anyone else. That means you can potentially get better value by backing your selections early in the morning, or often even then night before!
As we mentioned earlier, Best Odds Guaranteed is a horse racing offer designed specifically for people who take early prices to try to get extra winnings. The offer protects you if the price goes up instead of down.
With Best Odds Guaranteed, if you take an early price but the SP turns out to be higher than the price you took, the bookmaker will pay out your winning bet at whichever price is higher. These days, most horse racing bookies offer Best Odds Guaranteed. In fact if you find a bookmaker that doesn’t, you should think twice before you do any business there.
If you generally bet using your mobile phone or tablet then it’s likely that you use bookies’ apps more than their websites. Not all apps are the same with some being a lot better than others and some betting sites don’t even have apps available, forcing users to bet using a mobile browser when away from their computer.
So what is the best betting app for horse racing?
The majority of the top racing bookies that we’ve listed on this page have first-class apps available. These include Bet365, Betfred, Virgin Bet, William Hill and others. All of them are excellent choices for betting on horse racing and their apps are supurb.
We would like to include Parimatch into the mix as they are a newer betting site but one that has proven to be very popular with racing punters since launching in 2020. The Parimatch app is excellent, just like their website is, and they have some excellent racing offers available on a daily basis.
That concludes our guide to the best horse racing bookies. We hope you have found this useful, and that you now feel in a better position to decide which bookmaker to join.
Remember to check out our other review of the best online betting sites if you still need more help.
It’s also worth reading these external website which offer more information about betting on horse racing.
If you found this article useful, please consider sharing it via any of your social media channels. Thanks for reading, and we wish you well with your chosen bookmaker.
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